Privacy Policy - Wise Parent Growth

1. Introduction

Wise Parent Growth (“we,” “us,” or “our”) is committed to protecting your privacy and ensuring the security of your personal data. We value and safeguard your trust, and we are fully committed to complying with applicable privacy laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). This Privacy Policy outlines how we collect, use, disclose, and secure your personal data when you engage with our website, wiseparentgrowth.com.

2. Scope of This Policy and Role as Data Controller

This Privacy Policy applies to all information collected through your use of the website wiseparentgrowth.com and all related services, tools, and communications. Wise Parent Growth is the data controller with respect to the personal data we collect and process under this Privacy Policy. As the data controller, we determine the purposes and means of processing your personal data.

3. Categories of Data We Process

We collect and process the following types of personal data:

– Usage Data: This includes information about your interactions with our website such as browser type, internet protocol (IP) address, pages visited, time spent, error logs, and referring URLs. This data helps us understand how users interact with our content.

– Account Data: Information required to create or maintain an account, including full name, residential or mailing address, email address, and telephone number.

– Profile Data: Data relating to your preferences, browsing behavior, product interests, completed purchases, subscription history, and responses to promotional campaigns.

– Communication Data: Any communications you send to us, including inquiries, support or feedback emails, and conversations through our contact forms. It also includes metadata associated with such communications.

– Technical Data: Information about your device such as operating system, device type, browser language settings, and system configuration settings.

– Transaction Data: Details involving payments or product purchases, including transaction amounts, billing and shipping addresses, partial payment card details (where applicable), and transaction history.

– Preference Data: Information related to your expressed interests or marketing preferences, including consent to receive newsletters or promotional offerings.

4. Legal Bases for Processing Personal Data

We process your personal data under one or more of the following legal bases:

– Consent: Where you have granted explicit permission for specific forms of processing, including for marketing communications.
– Contractual Necessity: When the processing is required to fulfill a contract with you or to take steps at your request before entering into a contract.
– Legal Obligation: Where processing is necessary for compliance with a legal obligation to which we are subject.
– Legitimate Interests: Where processing is necessary to pursue our legitimate interests, provided these interests are not overridden by your privacy rights and interests (e.g., improving the website’s functionality, fraud prevention, or analyzing service usability).

5. Your Rights Under Data Protection Laws

Subject to applicable laws, you have the following rights with respect to your personal data:

– Right of Access: You may request confirmation as to whether or not personal data concerning you is being processed and obtain access to such data.
– Right of Rectification: You have the right to request correction of inaccurate personal data and the completion of incomplete data.
– Right to Erasure: Also known as the “right to be forgotten,” you may request deletion of your personal information, subject to limitations under applicable laws.
– Right to Restriction: You have the right to request a limitation on the processing of your data under certain conditions.
– Right to Data Portability: Where feasible, you may receive your personal data in a structured, commonly used, machine-readable format and transfer it to another controller.
– Right to Object: You may object to data processing based on legitimate interests or for direct marketing purposes at any time.

To exercise any of these rights, please contact us at [email protected].

6. Security Measures

Wise Parent Growth employs administrative, technical, and organizational safeguards to protect your personal data from unauthorized access, disclosure, alteration, or destruction. These include:

– Encryption of data in transit and at rest
– Role-based access controls and authentication procedures
– Regular data backups and secure storage practices
– Ongoing privacy and security training for relevant personnel
– Intrusion detection and real-time threat monitoring systems

7. International Data Transfers

We may transfer your data to countries outside the European Economic Area (EEA) or your jurisdiction, including to service providers or partners located in countries that may not offer the same level of protection required under your local laws. In such cases, we implement appropriate safeguards, including Standard Contractual Clauses approved by the European Commission or other data transfer mechanisms that ensure lawful processing and adequate protection of your personal data.

8. Data Retention

We retain your personal data only as long as necessary for the purposes for which it was collected, including to satisfy any legal, regulatory, tax, accounting, or contractual obligations.

– Usage, Technical, and Performance Data: Retained for up to 12 months.
– Account and Profile Data: Retained for the duration of your active account and for up to 3 years thereafter.
– Transaction and Communication Data: Retained for a period of 6 years to comply with legal reporting obligations.
– Marketing and Preference Data: Retained until you withdraw your consent or opt out.

We securely delete or anonymize data when retention is no longer necessary.

9. Cookie Policy

We use cookies and similar technologies to enhance your experience on our website. Cookies may be classified as follows:

– Essential Cookies: Required for core website functionality and user login.
– Functional Cookies: Enhance site performance and remember your settings or preferences.
– Analytics Cookies: Allow us to collect anonymous data for statistical analysis, user experience optimization, and traffic management.
– Performance Cookies: Help us measure how users interact with website elements to improve design and functionality.

10. Cookie Management and Compliance

Visitors to wiseparentgrowth.com are presented with a cookie banner upon their first visit, providing options to accept, reject, or customize cookie settings. We comply with GDPR and CCPA by:

– Providing clear information about cookie purposes
– Enabling opt-in consent (for non-essential cookies)
– Honoring your Do Not Sell My Personal Information requests under CCPA
– Offering cookie management via browser settings or on-site tools

You may change or revoke your cookie preferences at any time via the cookie settings link found at the bottom of our website.

11. Children’s Privacy

Our website and services are not directed to children under the age of 13. We do not knowingly collect or process personal data from children. If we learn that data from a child under 13 has been submitted to us without verifiable parental consent, we will take prompt action to delete such data. If you are a parent or guardian who believes that your child has provided us with personal information, please contact us at [email protected].

12. Policy Updates and Notifications

We reserve the right to update this Privacy Policy at any time to reflect changes in our practices, technologies, legal obligations, or service offerings. Significant updates will be communicated on our website and, where appropriate, by direct email notification to users. We encourage you to review this policy periodically to stay informed about how we protect your personal information.

13. Contact

If you have questions or concerns regarding this Privacy Policy or your personal data, or if you would like to exercise your rights, please reach out using the following contact information:

Wise Parent Growth
Email: [email protected]
Website: wiseparentgrowth.com

We are committed to protecting your privacy and upholding the highest standards of data protection compliance. Should you require further assistance, do not hesitate to contact our privacy team.